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LOOK Magners helps lonely hipsters find dates
Are you a self proclaimed hipster? Do you find your Friday nights lonesome? Let's face it, the perfect match isn’t always easy to find – and maker of gluten-free cider, Magners gets it. To help lonely...
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DDB lands Carol Lam for chief creative and MD role
DDB Group Hong Kong has named respected creative leader Carol Lam as chief creative officer and managing director. Lam comes to DDB from Saatchi & Saatchi South China, where she was CCO and...
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Tiger Beer promotes local street food scene
Born on the streets of Asia, Tiger Beer is one of the top selling beers in hawker centres, street food stalls and night markets around the region. Now the brand is taking this passion for food to the...
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Changi Airport Group appoints creative and social media agencies
Changi Airport Group (CAG) has re-appointed J. Walter Thompson (JWT) Singapore as creative agency of record for another three years, after a pitch that involved eight agencies. Meanwhile, CAG also...
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Dominie Liang exits New Media Group for Midland Holdings
New Media Group's digital head Dominie Liang has left the media house after almost a decade to join Midland Holdings as chief digital officer, effective 1 February. Liang will head up a new business...
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Moove widens reach with jewel buses
After the success of its Jewel Taxis, Moove Media has now extended the same concept on SBS Transit single deck buses. The Moove Jewel Bus comes fitted with two-dimensional advertisement boards on each...
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MullenLowe unveils new corporate identity
MullenLowe Group has unveiled plans for its new global corporate identity. This follows the formation of the network from the merger of IPG agencies Mullen in the U.S. with global creative network...
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Asia PR Werkz bags new real estate client
Asia PR Werkz has been appointed by Qingjian Realty for the launch of The Visionaire, an upcoming executive condominium in Sembawang. Asia PR Werkz was hired for a period of six-months. The agency...
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Viacom appoints VP of strategy and business development
Viacom International Media Networks (VIMN) has appointed Amit Arora (pictured) as vice president of strategy and business development, Asia, with immediate effect. Arora will be based in Singapore and...
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4 of Twitter’s top brass exit
Four of Twitter's top executives are leaving the social media company. Katie Jacobs Stanton, the company’s VP of global media; Kevin Weil, SVP of product; and SVP of engineering Alex Roetter are all...
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Rise of the digital CMO: “The day will come sooner than we think”
The rise of the digital CMO is imminent. And it is going to happen probably sooner than we think. In a conversation with Marketing, Wendy Heng, associate director of sales and marketing, healthcare,...
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SMG University Sees Its First Batch of Graduates In Manila
SMG University – launched by Starcom Mediavest Group Philippines – saw its first batch of student graduates. SMG University was launched in September last year with the aim of going back to basics of...
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葛瑞北京任命新执行创意总监
葛瑞北京任命获奖无数的资深创意人张念一正式出任执行创意总监。 張念一将为蒙牛、葛兰素史克等重要客户以及其他的本地客户服务，负责加强葛瑞北京尤其是在数字领域的创意输出，并将简化其业务流程以提高效率。 他将向葛瑞中国首席整合官兼葛瑞北京总经理徐宁述职。 在中国大陆和台湾拥有超过24年4A工作经验，张念一曾在麦肯国际集团、博达大桥、台湾BBDO、北京Saatchi Team...
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McCann Worldgroup Asia names regional comms lead
McCann Worldgroup Asia has appointed Samantha Strauss as regional director of communications. Based in Singapore, she reports to Charles Cadell, president of McCann Worldgroup Asia Pacific. Strauss...
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6 truths to winning new business
In times of growing fragmentation of the agencies, shrinking budgets and less reliance on AORs, it is making it tough for clients to choose their agency partners. Furthermore, there is often a...
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China Life appoints creative agency
China Life Insurance has appointed independent agency Addiction Advertising to launch its inaugural brand campaign in Singapore. As the appointed creative agency of China Life Insurance Singapore,...
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Mob-Ex 2016 finalists unveiled
The results are in and Marketing Magazine is proud to announce that over 70 organisations have made it to the finalists shortlist across 32 categories for the region’s leading celebration of mobile...
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DBS looks out for epic moments at the Singapore Gallery
Seeing how the DBS Singapore Gallery, part of the National Gallery Singapore, is a place steeped in history and home to Singapore’s most significant moments, local bank DBS invited the public to share...
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Johnson & Johnson Baby names AKQA as digital agency
Johnson & Johnson has appointed AKQA as agency of record to handle their Baby products account in China. AKQA will be working on a range of briefs and be responsible for developing the digital...
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MCI on the hunt for integrated marketing agency
Ministry of Communications and Information (MCI) is looking for an integrated marketing agency. According to documents seen by Marketing, MCI is looking for an agency to “develop core messages and...
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