Singapore Army retains Mandate Communications
Independent integrated marketing communications agency Mandate Communications has retained Singapore Army account following the tender in March. The agency was first appointed in 1988. “The...
View ArticleHong Kong’s perception of health and well-being slumps
When it comes to perceptions of health and well-being, Hong Kong lags many of its Asian counterparts across the areas of happiness, financial security and overall health, a new study has found. But...
View ArticleBurson-Marsteller gets new Asia Pacific lead
WPP's PR firm Burson-Marsteller, has appointed a new lead for its Asia Pacific operations as Terri-Helen Gaynor has joined the company as president and chief executive officer, Asia Pacific, effective...
View ArticleTony Fernandes’ personal touch a lesson in crisis comms
Until today, the search for answers continue for AirAsia flight QZ8501 flying from Surabaya to Singapore which led to the loss of 162 lives. In the midst of it stands group CEO Tony Fernandes, who...
View ArticleMedia agency shortlist for SingTel out
SingTel has released a shortlist of agencies for its media buying duties in Singapore. A SingTel spokesperson has confirmed that Havas Media, MEC, Mediacom, PHD and joint venture between Carat and...
View ArticleVocanic Singapore sees senior departures
Vocanic Singapore has seen multiple departures in the recent months. Marketing understands Stephen Thirgood, general manager of Vocanic Singapore is no longer with the company, following almost five...
View ArticleSuning adds more characters to Suning Men
Home appliance retailer Suning has rolled out the second wave of commercials for Suning Men, a concept that last year generated 20% growth in sales, with a new TV-led campaign. Created by Metta...
View ArticleMondelez breaks into premium chocolate market with Cadbury Glow
Mondelez International has launched premium chocolate brand Cadbury Glow in Hong Kong. Hong Kong is the third market in the world in which the company has unveiled the brand, after India and Singapore...
View ArticleAlibaba buys controlling stake in AdChina
Alibaba Group, the owner of eCommerce site Taobao, has bought a controlling stake in Chinese independent digital marketing technology platform AdChina. AdChina was founded in 2007 in Silicon Valley,...
View Article5 ways to get your brand noticed online
With the ever increasing pace of change and disruption driven by technological advancements, organisations today need to deliver real products and services quickly. Digital agency Reading Room has...
View ArticleArnold names Jim Elliott global chief creative officer
Global creative agency Arnold Worldwide has appointed Jim Elliott to the new role of global chief creative officer, based in the agency’s headquarters office in Boston. In his new role, Elliott will...
View ArticleSpotify opens its doors to Hong Kong advertisers
Music streaming service Spotify has partnered with ad company Pixels for the placement of visual and audio ads within the service for Pixels' clients. The scope of Pixels offering will cover selling...
View ArticleFWD calls creative pitch in Hong Kong and the region
Insurance giant FWD has kicked of the year by calling a review of its creative services in Hong Kong and across the region. The insurance giant confirmed to Marketing that the pitch in Hong Kong is in...
View ArticleCharlie Hebdo goes on sale in Hong Kong
French satirical magazine Charlie Hebdo will begin selling its latest issue in Hong Kong today, in the wake of a deadly attack on 7 January, which claimed the lives of 12 people. Some five million...
View ArticleFacebook pilots Facebook at Work
Facebook has started testing a new company-centric offering, Facebook at Work, with a select group of partners who can use the service for internal communication. It service is different from rival...
View ArticleWas Malaysia’s mega-bank merger failure a good thing?
CIMB Group Holdings Bhd, RHB Capital Bhd and Malaysia Building Society Bhd (MBSB), which first announced an intention to merge last July, made a joint statement that discussions on the merger have...
View ArticleZenithOptimedia hires APAC corporate development director
ZenithOptimedia Asia Pacific has appointed Felix Cartoux as corporate development director APAC, based in Singapore. In this newly created role, Cartoux will focus on building the ZenithOptimedia...
View ArticleTBWA\Santiago Mangada Puno makes key creative promotions
TBWA\Santiago Mangada Puno has kicked off the year by announcing six promotions within the creative team, including one in account management and two in the digital department. Joey Tiempo steps up to...
View ArticleBlackBerry denies talks for a buyout by Samsung
BlackBerry has released a statement denying that it has had any talks with Samsung. Reuters had first reported that the Korean smartphone company Samsung had offered US$7.5 billion to buy BlackBerry...
View ArticleUM Singapore bags Singapore Institute of Technology
Singapore Institute of Technology (SIT) has appointed UM Singapore its traditional and digital media buying and planning duties. The appointment is for the Singapore market. UM Singapore has been...
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