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Simone Tam and Jeffry Gamble to leave DDB Group Hong Kong
Simone Tam, president and CEO of DDB Group Hong Kong, and Jeffry Gamble, chief creative officer at the agency, will leave the agency towards the end of this year. Tam has worked for five years at DDB...
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Maxus global CEO role moved out of Asia
GroupM has appointed Lindsay Pattison as global CEO of Maxus and she will be a replacement for Vikram Sakhuja. Sukhuja will continue with the agency but Group M did not elaborate on the role further....
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A CEO’s case for good marketing
Lucas Chow (pictured) recalls how he was first tempted to come to Singapore. As a student in his university days, he recalls seeing a poster of Singapore with beautiful white sand beaches, “looking...
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Telekom Malaysia launches branding pitch, settles social media account
Telekom Malaysia (TM) has called for a branding pitch. The recently launched pitch has agencies from both Singapore and Malaysia vying for the account, confirmed Izlyn Ramli, VP of group brand and...
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Sharlene Wu promoted to MD at Proximity; Awoo Lai the new creative head at BBDO
Awoo Lai has been promoted to chief creative officer at BBDO Shanghai, and Sharlene Wu (pictured) is the new managing director at Proximity Shanghai. Lai was previously executive creative director of...
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Campaigns & Grey wins Dusit Thani Manila digital account
Campaigns & Grey has won the digital mandate for Dusit Thani Manila, covering management of the hotel’s social media platforms. Dusit Thani Manila offers Thai style hospitality in the heart of...
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Mineski starts publicity blitz for P1M eSports tournament
Competitive gaming organization Mineski Corp. has kicked off a publicity blitz for the first time to promote the Mineski Pro-Gaming League (MPGL) SEA Grand Finals with a whooping prize pool of over P1...
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Mob-Ex Awards to recognise rising stars of mobile marketing world
Mobile is the buzz word in digital marketing today and especially in Hong Kong, where the mobile subscription penetration rate hit a whopping 237% this year. To recognise excellence in this...
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Why Myanmar is a marketer’s dream and nightmare
Myanmar is in the grip of extraordinary change. The country is basking in the goodwill being shown from the international community keen to support its remarkable process of change towards achieving...
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Public voting for Doodle 4 Google PH opened
Google has picked the 40 finalists of the Doodle 4 Google art competition and is now letting the public vote for the grand winners. Kicked off last July, the contest invited kids ages 5 to 17 to...
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Xiaomi PH to set up pop-up store in SM Megamall
After successful flash sales since its debut last June, Xiaomi will be setting up its first ever pop-up store in the Philippines, which will be open from 23- 29 October. The Chinese mobile brand sent...
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iProperty acquires squarefoot.com.hk
iProperty Group will acquire squarefoot.com.hk, REA Group Limited's online property portal, by the end of this year, upon approval from iProperty shareholders. In exchange, REA Group will have an...
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Y&R Beijing wins LI-NING account
Y&R Beijing has been appointed as advertising AOR for LI-NING, China’s iconic sports apparel and equipment brand. Y&R won the account in a competitive pitch involving a number of agencies. The...
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New Tesla test drive centre takes experiential marketing to next level
American electric car brand Tesla opened its first test drive centre in Hong Kong today, located at Sai Ying Pun. It serves as an ongoing form of experiential marketing for the brand. Isabel Fan, Hong...
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Unilever Malaysia triumphs at Marketing Excellence Awards 2014
Unilever Malaysia blitzed the competition at the second annual Marketing Excellence Awards in Kuala Lumpur taking the overall title of Marketer of the Year for 2014. With a total prize pool of five...
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Mary Kay engages network marketers with finale show [GALLERY]
Beauty brand Mary Kay held its Dream Beautiful Finale fashion show last night, turning its search for a pair of brand ambassadors made up of a model and a beauty consultant into a week of...
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Apple experience no longer sugar coated
A few weeks ago when Apple launched its iPhone 6 and the bigger iPhone 6 Plus version, I decided to head to Apple’s Hysan Place store to see what all the fuss was about. I didn’t come close to even...
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Far East Organization settles media pitch
Far East Organization has appointed incumbents Starcom MediaVest Group Singapore for the fourth consecutive tenure after a three-way pitch. This adds on as the seventh year of partnership between...
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Local ad shop GOVT adds business from Pernod Ricard
Boutique local agency GOVT has bagged more duties for Pernod Ricard, adding duties for its whisky brand The Glenlivet. The agency has been tasked to develop and execute a global programme for The...
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Bollore Group looks to take majority control in Havas Group
The Bollore group has put out an offer to take majority stake in Havas. As stated in the offer, the Bollore Group has proposed a share swap. This will allow the minority share holders currently in...
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