Backed by Unilever, Shell and Volvo, GroupM unveils new viewability standards
GroupM has rolled out viewability standards globally to support continued investment in digital media, a move backed by key clients such as Unilever, Campbell Soup Company, Shell, Subway and Volvo...
View ArticleHSBC unveils integrated campaign for Visa Infinite credit card
HSBC has launched an integrated campaign together with creative agency J. Walter Thompson Singapore. This is for its Visa Infinite Credit Card which aims to “reframe the value of luxury” for...
View ArticleoBike secures US$45 million in series B funding
oBike has secured US$45 million in series B funding, with investors including venture capital firm Grishin Robotics. With the latest round of funding, the company hopes to expand globally to "empower...
View ArticleSingtel to “Power On” behind Team Singapore with new spot for SEA Games
Singtel has unveiled the first of its "Power On" video series to show support for Team Singapore in the 2017 SEA Games. The 90-second film, which profiles six Singapore athletes - Joseph Schooling,...
View ArticleHK Express appoints new commercial director
Hong Kong’s low-fare airline HK Express has appointed Jonathan Hutt as commercial director, effective from 1 August 2017. As commercial director, Hutt will oversee all of HK Express’ commercial...
View Article诺基亚8旗舰智能手机正式上市
现拥有诺基亚品牌授权的芬兰公司HMD Global在伦敦发布期待已久的旗舰Android智能手机诺基亚8。 诺基亚8售价599欧元,约合人民币4,715元,将于9月在欧洲开售,可能会赶在苹果新款iPhone 8前发布,也会领先于准备在下个月发布的三星Galaxy Note 8智能手机。 该机配备一块5.3英寸(2560 x 1440)显示屏,高通骁龙835处理器,4GB RAM+64GB...
View ArticleVincent Tsui goes for “honest marketing” with new firm
Following his departure from Next Mobile, Vincent Tsui has now got his hands full with his newly launched marketing consultancy firm Toast Communications Limited. The firm was launched with Siu Hung...
View ArticleZoomin.TV targets Chinese millennials with Tencent deal
European online video entertainment network Zoomin.TV and Tencent have signed a partnership, giving Zoomin.TV access to over 1.5 billion Chinese viewers. Zoomin.TV has already launched its official...
View ArticleHP and Shutterfly partner up for personalised printing
HP has tied up with Shutterfly, an online retailer and manufacturer of personalised products and services, adding a second phase of HP Indigo 12000 Digital Presses and naming HP as its preferred...
View Article腾讯携手Zoomin.TV引领Z一代内容革命
欧洲线上视频娱乐平台Zoomin.TV与腾讯签署了一项合作协议,旨在为15亿中国观众与Zoomin.TV在全球范围内生产的海量内容搭建连接桥梁。 目前,Zoomin.TV官方微信公众帐号「Gen Z说」已正式上线,面向9.36亿微信公众号活跃用户,6.32亿QQ空间及4.6亿企鹅号用户分享视频故事。 Zoomin.TV称自己是Gen...
View Article香港快运任命新商务总监
香港廉航公司香港快运宣布委任Jonathan Hutt为该航空公司的新商务总监,由2017年8月1日起生效。 作为商务总监,Hutt将主责管理香港快运一切商务事宜,归纳其管理的还包括辅助收益、航线规划、销售与分销,以及市场与公关团队。 作为香港快运高层管理团队的一份子,Hutt在大中华及北亚地区拥有20年市场及公关经验。...
View ArticleRoyal Philips names new CEO to help company transition
Royal Philips has appointed Ivy Lai as its new chief executive officer (CEO) for Singapore. In her new role, Lai will oversee Philips Singapore’s transition strategy from a consumer electronics...
View ArticleShiseido debuts new campaign to push cushion compact series
Shiseido has unveiled a new creative campaign to promote its new Synchro Skin White Cushion Compact. The campaign was conceptualised by creative agency Arcade and runs across markets such as...
View ArticleREA Group appoints new CEO for Greater China
REA Group has appointed Kerry Wong as chief executive officer - Greater China, effective immediately. Wong will be part of the Group's Asian leadership team and report to REA Group Asia chief...
View ArticleREA集团任命大中华区行政总裁
REA集团宣布即时任命黄朱宝燕(Kerry Wong)为REA集团大中华区行政总裁。 黄朱宝燕为集团亚洲区管理团队的成员,并向REA集团亚太区行政总裁Henry Ruiz负责。她将负责管理和制定香港、澳门、中国内地和台湾的数码营运策略,并领导销售、市场营销及营运等职务。...
View Articleiflix adds on new features to revamp user experience
iflix, a subscription video on demand (SVoD) service for emerging markets, released a revamped iflix user experience and new features. New Channels, ADD and FOLLOW features enable significantly deeper...
View ArticleFiat Chrysler joins BMW in developing autonomous driving platform
BMW Group, Intel and Mobileye, an Intel Company, have signed a MoU with the intention for Fiat Chrysler Automobiles (FCA) to be the first automaker to join them in developing a world leading,...
View ArticleBLK J bolsters creative and strategy teams with 5 new hires
BLK J has made five new hires to support its growing stable of clients. The agency appointed Qiu Jing as art director and Luke Somasundram as copywriter. Skanda Lokeswaran also joins as strategic...
View ArticleSECTION co-founder Nelson Lee heads to JeweLuxe
Nelson Lee (pictured left), co-founder and former CEO of local agency SECTION has moved into a non-executive role in the agency. Marketing understands that Lee remains a shareholder of the agency and...
View Article菲亚特克莱斯勒携手宝马共同开发自动驾驶平台
宝马集团、英特尔和英特尔旗下的Mobileye宣布签署合作协议,欢迎菲亚特克莱斯勒汽车作为第一家汽车制造商加入这一联盟,共同研发可在世界各地部署的全球领先自动驾驶平台。 合作伙伴们希望充分发挥并利用各自的优势、能力和资源,以加强该平台的技术、提高开发效率并缩短上市时间。 菲亚特克莱斯勒汽车集团将为合作带来工程、技术资源和专业知识,还包括其在北美庞大的销售量、覆盖范围和丰富的经验。...
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