
Andrew Coroneo, who was the head of interaction at MEC, has left his role and has joined Havas Digital as director of digital strategy & planning MENA.
Coroneo had first joined the MEC team in late 2013 and was replacing Matt Drury who had left the agency to join Facebook. Coroneo reported to Sharon Soh, MD of MEC Singapore. Soh confirmed the departure and said that no replacement for Coroneo has yet been made.
He was responsible for the development of the agencies digital capabilities in Singapore leveraging his experience of scaling up digital operations and innovation from time at MEC in MENA.
Key areas of focus for Coroneo (pictured) included programmatic, start-up outreach, development of mobile offering and involvement with key media and technology partners to develop innovative solutions for clients.
Prior to MEC Singapore, Coroneo was head of digital planning & emerging platforms for MEC in UAE.