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Ad industry supports Occupy Central via Apple Daily

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Apple Daily ad

While Occupy Central demonstration enters the third day, a full page ad highlighting "Hongkongers don't fight each other" has been taken out on today's Apply Daily newspaper demanding the universal suffrage in Hong Kong.

Published in black and white, the ad reads: "True violence, fake universal suffrage. Hongkongers don't fight each other", with a smaller tagline at the bottom adding: "Zero violence, real private capacity; The advertising industry gives full support until the end".

It is understood that a full-page ad on Apple Daily costs around HK$150,000 a day, with a 30% off for announcement ads like this case.

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