Jollibee pulls heartstrings again with another tear jerking spot as a follow-up to its well-received Christmas ad dedicated to overseas Filipinos workers and their loved ones back at home.
The new 2-minute clip, via Publicis Jimenez Basic, is undeniably more emotionally moving than the earlier “Noel” spot last November since it features a real taxi driver missing his daughter he has not seen for two years.
After 15 years of driving, Mon David and makes a stopover he'll never forget.
https://www.youtube.com/watch?v=945l61qcfRI
The fast food chain is extending the surprise to its customers by giving free Skype services in select stores nationwide for two Sundays (15 December and 22 December) to connect them with their loved ones abroad and send their Christmas greetings.
CREDITS
Jollibee Team: Harvey Ong, Maxi Peralta, AJ Quiambao
Client Service Director : Tats Cruz
Group Account Director : Shai Riofrio
Account Supervisor : Rachel David
Creative Directors : John Sacro/Kulas Abrenilla/Chino Jose
Producer: Noel Enriquez
Director: Dragon Pineda of Filmex